1934-, American General of the Gulf War
Do what is right, not what you think the high headquarters wants or what you think will make you look good.
Norman Schwarzkopf – [Leaders and Leadership]


It doesn't take a hero to order men into battle. It takes a hero to be one of those men who goes into battle.
Norman Schwarzkopf – [Heroes and Heroism]


Leadership is a potent combination of strategy and character. But if you must be without one, be without the strategy.
Norman Schwarzkopf – [Leaders and Leadership]


The truth of the matter is that you always know the right thing to do. The hard part is doing it.
Norman Schwarzkopf – [Action]


When placed in command — take charge.
Norman Schwarzkopf – [Leaders and Leadership]